How Behavioral Analytics Improve Student Marketing & Recruiting

Last updated on: January 12, 2022

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By leveraging Behavioral Analytics (BA), which is comprised of millions of proprietary algorithms and unique linguistic models, higher education institutions can gather student engagement data to tailor all interactions to better meet the needs of each student and personalize their experiences, from the very first phone call through to graduation. See more benefits of using BA below:

How to improve higher education marketing and recruiting strategies with behavioral analytics.

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