Infographic: How Prospective Students Research Degree Options

Last updated on: October 10, 2023

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Technology has changed the way prospective students conduct their research, with the majority using the Internet to research higher education degree options. The impact? Institutions must make their programs and information easy to find. See how prospective students search, research, and select programs by clicking on the infographic below.

For additional marketing, recruiting, and enrollment-related recommendations, like how to improve prospective student conversion rates with website design and copy, visit our Resources page.

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